Simple by design

A 24/7 AI Operating Partner that already knows
your business.

7 days free — card optional. An AI that learns from every conversation, remembers your context, and gets better over time. Founder $199/mo or Pro $499/mo after trial.

1
Start the conversation
Connect your bank through Plaid — read-only, about 90 seconds
2
Share your data
Upload a CSV or forward a statement — even a connected bank alone produces your first daily briefing; first briefing lands the next morning
3
The AI learns
Context builds. Every answer gets more personal to your business
4
Watch it grow
More accurate. More useful. More yours. That's the feedback loop.
No card required — 7 days free
Full access during trial
Emails begin next morning
Cancel before day 7: $0
Upgrade to Pro anytime in-app
👥 Unlimited admin seats
Founder
$ 199 / mo
after 7-day free trial
Monthly: $199/mo
Annual: $1,990/yr save ~$398

Cancel before day 7: $0.

What's included
Unlimited context — uploads are free
Upload CSVs, bank statements, and documents to teach your AI your business — as much as you want. Building context never counts against your monthly answer allowance; only the AI's answers do.
Built on frontier AI models
Runs on frontier large language models from Anthropic and OpenAI — the same class of AI behind the best tools, not a bargain DIY model.
500 AI answers per 30-day window
Ask anything about cash, AR, margins, or runway by email, SMS, or chat. Your AI Operating Partner answers from your live data — and remembers your context, so every answer gets sharper. Web chat, email, and SMS share one allowance. Resets every 30 days.
Daily briefing summary
Scheduled morning snapshot of what changed — AR, margins, goal progress. Never counts against your AI query cap.
1 company
Your 24/7 AI Operating Partner for one business — it learns your numbers, your vocabulary, and your priorities, then tracks AR, goals, and margins against them.
CSV upload + email ingestion
Share your data however you have it — upload CSVs, forward emails with attachments, or paste numbers directly. No accounting software connection required.

Best for an owner running one business who wants an AI that learns it cold — and gives strategic CFO insight to hit your goals.

Pro
$ 499 / mo
after 7-day free trial
Monthly: $499/mo
Annual: $4,990/yr save ~$998

Cancel before day 7: $0.

Everything in Founder, plus:
Unlimited context — uploads are free
Upload CSVs, bank statements, and documents to teach your AI your business — as much as you want. Building context never counts against your monthly answer allowance; only the AI's answers do.
Built on frontier AI models
Runs on frontier large language models from Anthropic and OpenAI — the same class of AI behind the best tools, not a bargain DIY model.
2,000 AI answers per 30-day window
Ask anything across every business by email, SMS, or chat. Your AI Operating Partner keeps a separate learned context for each company, so answers stay specific to that business. Web chat, email, and SMS share one allowance. Resets every 30 days.
Business-by-business daily briefings
Every company, every morning. One consolidated snapshot across all your businesses.
Unlimited companies
Manage one or one hundred from one login — each with its own learned context, plus a unified all-businesses view.
Accountant & advisor invites
Read-only access for your accountant or business advisor.
Lender-ready reports
Professional PDF reports formatted for investors and lenders.
Margin audits + AR hunting
Weekly top-5 findings on under-priced jobs and slow-paying customers.

Built for owners running two to five businesses who want one AI that knows each of them — and strategic CFO insight to hit every goal.

How the AI answer cap works
Channel Founder Pro
Daily briefing email Unlimited Unlimited
Email, SMS, or chat queries 500 per 30-day window 2,000 per 30-day window
At 80% of cap In-app banner + email nudge (Founder plan)
At 100% of cap Web chat, email, and SMS answers hard-stop. Briefing summaries keep shipping. No overage charges. You get a clear message with your reset date.

All channels — email, SMS, chat — share one AI-answer allowance per 30-day window (500 on Founder, 2,000 on Pro). Daily briefing summaries are unlimited and do not count against the cap. No silent throttling — ever.

Need something different? Email info@rollforgeops.ai

What's working once you've shared your data

Ask once. Know everything. The AI remembers.

RollForge's AI builds a model of YOUR business over time. Every conversation adds context. The longer you use it, the more accurate it becomes. That's the feedback loop — included from your first daily briefing onward.

🧠
AI that learns your business
Ask anything — "what's our margin trend?", "which company is lagging?", "build a cash flow forecast." It remembers your priorities, your industry context, your goals. More useful every day.
📊
Separate insights, combined views
One login for every company. Your HVAC AI knows dispatch and callback rates. Your rental AI knows occupancy and cleaning costs. One click pulls everything together when you need the big picture.
💰
One number. Three insights. One prompt.
RollForge doesn't show you everything — it shows you what matters. Your AI Operating Partner distills your numbers into answers. Daily briefings delivered to your inbox. Less noise. More clarity.
Beyond trades — we work for everyone

Real operators. Real businesses. Every vertical.

RollForge isn't just for HVAC, plumbing, and electrical. The same AI financial intelligence that tracks dispatch efficiency works just as well for property holdings, short-term rentals, and multi-location franchises.

🏢
Multi-Property Real Estate
Rental property holdings across multiple LLCs. Property P&L, cash flow, NOI, and DSCR tracking — one dashboard per entity, consolidated across all your businesses.
Learn more →
🛎
Airbnb & Short-Term Rentals
Revenue, occupancy, and cost tracking across multiple listings. RevPAR benchmarking, cleaning cost ratios, and AI underperformance alerts per listing.
Learn more →
🟡
Franchise & Multi-Location
Consolidated P&L, same-store sales, and labor ratios across every location. AI benchmarks each store against your running average — catch problems early.
Learn more →
FAQ

Straight answers

Yes — cancel in-app, no email required. Settings → Billing → Cancel Subscription. Your data is preserved for 30 days after cancellation and can be exported in full (CSV + JSON). Your AI loses everything it learned about your business — that's the real cost of leaving.

Yes. The free trial lets you explore every feature — AI chat, financial reports, AI-driven business planning, data integrations. No card required. You are not charged until day 7, and you can cancel before then for $0. Import your own data or start with a sample dataset. Evaluate the product completely before connecting everything, and by Day 6 the AI already knows your business — that's the point.

A CSV export from your operations system is enough to get started. QuickBooks Online and Xero connect with one click, Plaid handles bank accounts directly. Import your data and start exploring — no blockers.

Founder: $199/month (1 company, 500 AI answers per 30-day window, daily briefing summaries, AR aging, goal tracking). Pro: $499/month (unlimited companies, 2,000 AI answers per 30-day window, all-business briefings, lender-ready reports, advanced margin audits, full cross-business benchmarking). Web chat, email, and SMS share one AI-answer allowance per plan. Daily briefing summaries are unlimited on both plans and do not count against the cap.

Yes — annual plans save ~$400/year vs monthly. Founder: $1,990/yr. Pro: $4,990/yr. Switch to annual anytime in Settings → Billing. Prorated credit applies mid-cycle.

Founder covers 1 company at $199/month. Pro covers unlimited companies at $499/month. Upgrade to Pro anytime in Settings → Billing.

Founder ($199/mo): 1 company, 500 AI answers per 30-day window, daily briefing summaries, AR aging, goal tracking, CSV upload + email ingestion. Pro ($499/mo): 2,000 AI answers per 30-day window, unlimited companies, multi-company entity resolution, priority email response, lender-ready reports, advanced margin audits, full cross-business benchmarking. Web chat, email, and SMS share one allowance per plan.

Ask any question about your business — cash, AR, margins, runway — via email, SMS, or chat. 500 AI answers per 30-day window on Founder, 2,000 per 30-day window on Pro. Web chat, email, and SMS share one allowance per plan. Daily briefing summaries are unlimited and do not count against the cap. Reports have no monthly cap and you may keep up to 200 saved reports at any time. AI with learned memory, CSV upload + email ingestion, custom KPI tracking, industry benchmarks, AR aging, margin engine, goal tracking, file storage. Pro adds unlimited companies, multi-company entity resolution, priority email response, lender-ready reports, and margin audits.

No. Start with just your email and company name — full access when you connect your first account. No card required at any point during trial.

Our infrastructure providers (Render, Neon) hold SOC 2 Type II certifications. RollForge's application-level controls are in progress. Review our full Security Summary →

No. RollForge handles the AI for you. There are no models to choose, no API keys to manage, and no per-token or usage-based AI charges - your plan includes a monthly allowance of AI answers, and the AI is already built into every part of the product. You add your business, connect your data, and start getting answers. No prompt engineering, no configuration.

RollForge gets smart about your business as soon as you give it something to work with. The fastest start is connecting your bank through Plaid - it takes about 90 seconds, it's read-only, and your first daily briefing lands the next morning, about your business rather than a generic example. You can also upload a CSV export (QuickBooks, Xero, ServiceTitan and others) or forward statements and invoices to your private RollForge address. The more you connect, the sharper it gets.

Each business is its own space. When you ask your AI CFO a question, you choose which business you're asking about, and the answer is scoped to that business only - its numbers, its history, its context. You also get an all-businesses view that rolls everything up when you want the big picture. Switching between businesses is one click.

Each business has its own private forwarding address. Forward that business's invoices, statements, and bills to its address and RollForge files them under the right business automatically. You'll find each business's address in its settings.

You control access by role. As the owner you get everything. You can invite your accountant or bookkeeper with read-only access to the financials, invite a partner or team member, or add a viewer limited to specific views. Everyone you invite sees only what you grant them - your accountant sees the numbers, not your billing.

Yes. Your data is yours, and RollForge does not sell it. Bank connections are read-only through Plaid, integration credentials are encrypted, and each organization's data is scoped to that organization. See our Privacy Policy and Security page for the details.

You don't need them. A connected bank account alone is enough to get daily briefings, cash-flow tracking, and net-worth trends. Accounting (QuickBooks, Xero) and job data (via CSV export) make the margin and AR features richer, but they're optional.

Your 24/7 AI Operating Partner is ready
to learn your business.

7 days free — card optional. Ask your first question. Watch it get smarter.

Start Free Trial → See the Platform →